Marketing Essentials

Chapter 13: Initiating the Sale

Net Marketing Online Action

Monitoring E-mail
Imagine you work as an office employee and you have just found out that your company's managers routinely monitor employees' e-mail through the IT department.

Activity
Suppose you keep a blog about office practices. Write an entry that addresses the following questions: Do you think it is appropriate for a company to monitor its employees' e-mail? Why or why not? What kinds of things should an employee never use business e-mail for?

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