Marketing Essentials

Chapter 10: Interpersonal Skills

Figures Online Action

Figure 10.1

Designing a New Car
You and a few of your classmates have been given the task of designing a new environmentally-friendly car.

Activity
Working as a team, brainstorm ideas and features to include in the designing of the car. Choose someone to manage the assignment. Designate who will be responsible for specific tasks, such as researching similar cars currently on the market, and sketching. Set deadlines for which each task should be complete, making sure everyone is working together at the appropriate pace.