Marketing EssentialsChapter 22:
Physical DistributionA Matter of Ethics Online ActionMegalo Comes to Town
As a city council member, you have been asked to help mediate a dispute between the residents of your city and the MegaloCorporation, which wants to build a super-store in a nearby development area. Activity
Make a list of the pros and cons of such super-stores, taking into account their effect on the local economy and other local businesses. What would your recommendation be on the dispute? |