Marketing EssentialsUnit 7:
DistributionPortfolio Outlines and RubricsPresentation and Evaluation Rubric
Present your ideas in a written report and oral presentation accompanied by computer presentation software. You should have at least one slide in your computer presentation for each key topic found in the written report. Your oral and accompanying computer presentation will be presented to your client, Street Smarts. You will be evaluated on your presentation skills, including: - Knowledge of the consumer GPS technology market and current trends
- Accurate situation analysis of the four Ps of the marketing mix and competitors
- Appropriateness of recommendations for target markets, products, prices, and distribution
- Convincing rationale for plan
- Ability to communicate clearly in written and oral formats
- Evidence that research was conducted to support information in the proposal
- Organization and continuity of presentation
- Enthusiasm
- Voice quality
- Eye contact
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