Marketing EssentialsUnit 2:
EconomicsPortfolio Outlines and RubricsPresentation and Evaluation Rubric
Present your ideas in a written report and oral presentation accompanied by computer presentation software. You should have at least one slide in your computer presentation for each key topic found in the written report. Your oral and accompanying computer presentation will be presented to your client, Friendly Supermarkets. You will be evaluated on your presentation skills, including: - Knowledge of the multinational supermarket companies
- Ability to conduct a comprehensive environmental scan for a foreign country
- Rationale for country selected
- Recommendations for client with regard to the four Ps of the marketing mix
- Evidence that research was conducted to support rationale and recommendations
- Organization and continuity of presentation
- Enthusiasm
- Voice quality
- Eye contact
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