Marketing Essentials

Chapter 23: Purchasing

Self-Checks

1
Organizational buyers
A)Purchase goods for business purposes
B)Sometimes get involved with production planning
C)Create merchandise plans
D)All of the above
2
What is a six-month merchandise plan?
A)A consumer’s budget for six months
B)An estimation of purchases for six-months
C)An estimation of revenue for six months
D)A pricing plan for merchandise for six months
3
What is OTB?
A)The amount of money left to buy goods after all purchases are received
B)The amount of money allocated to buy a certain type of merchandise
C)The amount of money allocated for purchases for six months
D)Merchandise that is ready to be bought
4
What is the purpose of a want slip?
A)To request a specific product for customers
B)To request products from a store’s warehouse
C)To request a new vendor for similar or familiar products
D)a straight rebuy
5
What is consignment buying?
A)Memorandum buying
B)A reverse auction
C)A straight rebuy
D)The supplier owns the goods until the retailer sells them
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