Mathematics with Business Applications

Chapter 16:

Mathematics Online

A Sales Strategy

Some companies make generous use of sales as a marketing tool to bring customers into their stores. Visit the Web site of a popular online clothing retailer and find the section where sale prices are advertised. Calculate the markdown of ten items as a percentage of the regular selling price. Analyze the online retailer's marketing strategy, including the layout and placement of ads, and discuss it with your class.

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