Marketing Series: Fashion Marketing

Chapter 14: Working in Fashion

Pop Quizzes


1.	A resource that describes hundreds of occupations, giving information on working conditions, pay rates, and the nature of the work is _____.
		A)	Guide to American Directories
		B)	Dictionary of Occupational Titles
		C)	Occupational Outlook Handbook
		D)	company Web sites


2.	Sources for information about jobs in the fashion industry include _____.
		A)	local fashion businesses
		B)	trade publications
		C)	career Web sites such as Monster and CareerBuilder
		D)	all of the above


3.	What is the name of the process of finding contacts among people you know, such as family, friends, and employers?
		A)	informational interviewing
		B)	networking
		C)	applying for a job
		D)	relationship building


4.	When completing a job application, it is important to _____.
		A)	have identification with you
		B)	have reference information with you
		C)	write neatly
		D)	all of the above


5.	Which elements are usually found on a résumé?
		A)	personal information and work experience
		B)	honors and skills
		C)	education and skills
		D)	all of the above


6.	What is the term for the brief one-page letter that introduces you to an employer?
		A)	cover letter
		B)	résumé
		C)	job application
		D)	reference


7.	Which tips apply to a job interview?
		A)	Be on time.
		B)	Go alone.
		C)	Look at the interviewer.
		D)	all of the above


8.	When you start a new job, it is a good idea to _____.
		A)	be confident and learn office policies
		B)	tell jokes
		C)	dress as you would for school
		D)	never admit to making a mistake


9.	The skills required for starting and running your own business include _____.
		A)	being achievement-oriented and hardworking
		B)	being self-confident and flexible
		C)	being optimistic and resourceful
		D)	all of the above


10.	Most new businesses _____.
		A)	succeed within the first three years
		B)	succeed within the first five years
		C)	succeed eventually
		D)	fail within the first five years