Marketing Series: Fashion MarketingChapter 11:
Fashion Pricing and TechnologyChapter Objectives
Describe the five price levels of fashion apparel. |
| | | Identify the considerations used by fashion makers to determine prices. |
| | | Explain how manufacturers use credit. |
| | | List types of credit offered by retail stores. |
| | | Explain computer-integrated manufacturing. |
| | | Describe inventory control and systems used in retail stores. |
| |
|