Marketing Series: Fashion Marketing

Chapter 6: Textiles and Production


1.	What is the name for the thin, hairlike strands that are the basic units used to make textiles?
		A)	silks
		B)	fabrics
		C)	yarns
		D)	fibers


2.	The fiber characteristics that determine a fabric's usefulness for a particular item of apparel include _____.
		A)	appearance
		B)	strength
		C)	warmth
		D)	all of the above


3.	What are the characteristics that make natural fibers desirable?
		A)	They are absorbent and comfortable.
		B)	They wrinkle easily and are strong.
		C)	They are inexpensive and burn easily.
		D)	none of the above.


4.	The most important textile fiber used by the fashion industry is _____.
		A)	leather
		B)	wool
		C)	cotton
		D)	fur


5.	Rayon, the first manufactured fiber, was developed _____.
		A)	in the late 20th century
		B)	in the late 19th century
		C)	during World War II
		D)	during the Korean War


6.	What was the first synthetic fiber?
		A)	nylon
		B)	rayon
		C)	acrylic
		D)	polyester


7.	A fabric that has been in existence since ancient Egyptian times is _____.
		A)	rayon
		B)	spandex
		C)	acrylic
		D)	cotton


8.	The two main types of manufactured fibers are _____.
		A)	cellulosic and microfibers
		B)	cellulosic and synthetic
		C)	lyocell and acetate
		D)	nylon and rayon


9.	Flax is used to make which fabric?
		A)	silk
		B)	linen
		C)	wool
		D)	acetate


10.	Plain, twill, and satin are the main types of _____.
		A)	weaves
		B)	cottons
		C)	yarns
		D)	knits