Teen Health Course 2

Introduction
Alcohol is the number one drug abused by young people. One of the reasons alcohol is so popular is because of the way it is marketed. On the Web site below you will learn some facts about alcohol, the problems it causes, and the ads that are used to sell it.

Link to explore: Youth in Action: http://www.youthinaction.org/index.cfm?cID=getFacts

Instructions

• Start at the Youth in Action Web site.
• Click on and read the “Statistics,” and “Are You a Target” links. Take notes as you go.
• When you are done, answer the questions below.
• Finally, using the information provided on the Web site, find an alcohol ad that you think violates the rules of The Distilled Spirits Council of the United States. Make a flyer that shows the ad and tells why it is wrong for alcohol companies to use it.

1.			How many young people does alcohol kill compared to other drugs?
2.			How many young people were killed per week in 2002 as a result of alcohol?
3.			Why does the alcohol industry spend $1.6 billion each year on advertising campaigns?
4.			What sorts of things do alcohol manufacturers leave out of their ads?
5.			What are three things that The Distilled Spirits Council of the United States feels alcohol companies should not do to sell their products?