Economics (McConnell), AP* Edition, 20th Edition

Chapter 10: Pure Competition in the Short Run

After studying this chapter, you should be able to:

LO 10.1

Give the names and summarize the main characteristics of the four basic market models.

LO 10.2

List the conditions required for purely competitive markets.

LO 10.3

Explain how demand is seen by a purely competitive seller.

LO 10.4

Convey how purely competitive firms can use the total-revenue–total-cost approach to maximize profits or minimize losses in the short run.

LO 10.5

Explain how purely competitive firms can use the marginal-revenue–marginal-cost approach to maximize profits or minimize losses in the short run.

LO 10.6

Explain why a competitive firm's marginal cost curve is the same as its supply curve.

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