1 A) iconic B) echoic C) code D) display 2 A) repeat the digits over and over to herself B) say the digits out loud C) chunk the digits together D) read the digits to a friend 3 A) Toby, because it is easier for a man to remember a woman's name than vice versa B) Toby, because rote rehearsal is the most effective way to encode information C) Neither is more likely than the other to remember Justine's name. D) Karen, because she encoded the name by elaborating on it with other information 4 A) called working memory overload. B) the key indicator of attention deficit disorder. C) called the serial position effect. D) common only in women. 5 A) The items were probably vegetables, since research shows that vegetable names are difficult for most people to remember. B) Exercise tends to degrade information if it has just been learned. C) Because her father gave her the list all at once, Jen wasn't able to hold each item in her short-term memory long enough to encode it for long-term storage. D) The four middle items never entered her sensory memory. 6 A) levels of processing B) Toman effect C) semantic encoding D) elaborative rehearsal 7 A) implicit memory B) explicit memory C) mnemonics D) priming 8 A) Jeff and Jennifer will do equally well on the exam. B) Jennifer will recall the capitals and their states better than Jeff. C) Jeff will recall the capitals and their states better than Jennifer. D) who does better has more to do with personality differences than study techniques. 9 A) schema B) photographic memory C) sensory memory D) mnemonic 10 A) Yes, because confidence is always associated with accuracy. B) Yes, because women's memories tend to be more accurate than men's. C) No, because men's memories tend to be more accurate than women's. D) No, because confidence and accuracy are weakly related.
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