Economics (McConnell), AP* Edition, 20th Edition

Chapter 13: Monopolistic Competition and Oligopoly (+ Appendix)

After studying this chapter, you should be able to:

LO 13.1

List the characteristics of monopolistic competition.

LO 13.2

Explain why monopolistic competitors earn only a normal profit in the long run.

LO 13.3

Explain why monopolistic competition delivers neither productive nor allocative efficiency.

LO 13.4

Relate how the ability of monopolistic competition to deliver product differentiation helps to compensate for its failure to deliver economic efficiency.

LO 13.5

Describe the characteristics of oligopoly.

LO 13.6

Discuss how game theory relates to oligopoly.

LO 13.7

Explain the three main models of oligopoly pricing and output: kinked-demand theory, collusive pricing, and price leadership.

LO 13.8

Contrast the potential positive and negative effects of advertising.

LO 13.9

Discuss the efficiency of oligopoly from society's standpoint and whether it is more or less efficient than monopoly.

LO 13.10

(Appendix) Utilize additional game-theory terminology and applications.

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