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| 1 | |
Which of the following represents the order of priority for the three primary organizational key resources? |
| | A) | Information, people, information technology |
| | B) | Information, information technology, people |
| | C) | People, information, information technology |
| | D) | None of the above |
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| 2 | |
Which information culture allows employees to use information as a means of exercising influence or power over others.? |
| | A) | Information-functional culture |
| | B) | Information-sharing culture |
| | C) | Information-inquiring culture |
| | D) | Information-discovery culture |
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| 3 | |
What is a competitive advantage? |
| | A) | A service that an organization's customers value more highly than similar offerings from a supplier |
| | B) | A product or service that an organization's customers value more highly than similar offerings from a competitor |
| | C) | A product that an organization's customers value the same as an identical offer from a competitor |
| | D) | A product or service that an organization's customers value more highly than similar offerings from a supplier |
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| 4 | |
Which of the following forces is commonly reduced through the use of a loyalty program? |
| | A) | Threat of new entrants |
| | B) | Rivalry among existing competitors |
| | C) | Supplier power |
| | D) | Buyer power |
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| 5 | |
Which of the following is an example of the way that information technology can reduce supplier power for an organization and create a competitive advantage? |
| | A) | Switching costs |
| | B) | Entry barrier |
| | C) | Reverse auction |
| | D) | Loyalty program |
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| 6 | |
Which part of the value chain acquires raw materials and manufactures, delivers, markets, sells, and provides after-sales services? |
| | A) | Primary value activities |
| | B) | Secondary value activities |
| | C) | Support value activities |
| | D) | None of the above |
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| 7 | |
According to Peter Drucker, what are managers who do the right things addressing? |
| | A) | Effectiveness |
| | B) | Efficiency |
| | C) | All of the above |
| | D) | None of the above |
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| 8 | |
What is the ease with which people perform transactions and/or find information? |
| | A) | Financial |
| | B) | Conversion rates |
| | C) | Usability |
| | D) | None of the above |
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| 9 | |
Which of the following is a broad function of a CIO? |
| | A) | Ensuring the delivery of all IT projects, on time and within budget |
| | B) | Ensuring that the strategic vision of IT is in line with the strategic vision of the organization |
| | C) | Building and maintaining strong executive relationships |
| | D) | All of the above |
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| 10 | |
Who is responsible for ensuring the security of IT systems and developing strategies and IT safeguards against attacks from hackers and viruses? |
| | A) | CTO |
| | B) | CSO |
| | C) | CIO |
| | D) | CPO |
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