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Chapter Outline
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This chapter is covered in two lectures:

Lecture 10.1: Drivers of and, Options for, International Pricing

Introduction

Drivers of international pricing

  • Tariffs, quotas and taxes, Subsidies and grants-export financing
  • Currency influences
  • Consumer characteristics
  • Costs and prices
  • Dumping
  • Summary of pricing drivers
  • International pricing strategy options

  • Global or local pricing, International standard or adapted prices
  • Reference pricing
  • Four international pricing strategies
  • Pricing services for foreign market
  • Internal transfer pricing across borders
  • Summary

    Lecture 10.2: Managing international pricing & payments

    Introduction

    Managing international pricing & payments

  • Industrial and commodity market pricing
  • Consumer pricing: perceived value & culture
  • Export processing
  • Terms of payment
  • International payments revolution

  • eTail pricing issues
  • Digital cash
  • Electronic transfers
  • Internet security and fraud
  • Summary










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