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E-Business Strategy
Paul Phillips, University of Surrey, UK
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Contents:

Chapter 1: The Internet As A Business Driver
Chapter 2: The Impact Of The Internet On Business Relationships
Chapter 3: E-Business Risk Management
Chapter 4: Strategic Planning For E-Business Organisations
Chapter 5: E-Business Models
Chapter 6: E-Organisational Dimensions
Chapter 7: Leveraging The Web For Marketing
Chapter 8: Financial Appraisals Of E-Business Organisations
Chapter 9: Online Resourcs And Their Development
Chapter 10: Virtual Marketplace
Chapter 11: Cyber Rules And Challenges
Chapter 12: E-Business Strategy: Lessons Learned




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