Chapter

Video Title

Video Link

Running Time

Video Notes

Concept

1

Focusing on Ethics and People at Whole Foods

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9:03

The mission of Whole Foods is “Whole Foods, Whole People, Whole Planet.” The video demonstrates concepts related to ethics, corporate social responsibility, environmental sustainability, people-centered organizations, and employee empowerment at Whole Foods.

Ethics

2

Cell Phones for Soldiers

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10:24

Cell Phones for Soldiers is a pure nonprofit organization that does not pay any salaries (employees work as volunteers).

Values

3

N/A

4

Focusing on an Aging Workforce and Workplace Adaptations at BMW

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4:21

BMW’s manufacturing plant rearranged its workforce to mimic the future by moving employees around so that the plant had the same average age as it will have in 7 years (47 years old). BMW spoke with the employees and found out the tools that would assist them in their production: things like retrofitting equipment by adding large lighted magnifying classes, wooden floors, providing special rubber-soled comfort shoes, changing the fonts on monitors, and adding modified hairdresser chairs and stretching stations to the production floor.

Diversity

4

Managing Religious Diversity at Work

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3:42

Focuses on how organizations like the Ford Motor Company are taking positive steps, not only to avoid discrimination, but also to promote religious diversity and allow employees to express their religion at work.

Diversity

5

Teachers and Performance Incentives

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4:41

Focuses on Sulphur Springs School in Tampa, which had previously received an “F” rating under Florida’s school grading system. The school implemented pay-for-performance for its teachers and replaced the principal and more than half of the teachers in order to improve its rating.

Motivation

5

Employee Owners — New Belgium Brewers

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10:44

Discusses how New Belgium Brewers prides itself on how intrinsically motivated its employees are to come to work and perform.

Motivation

6

Punishing Employees Can Lead to Productivity

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2:13

Some companies prefer to “pamper” their employees in order to attract and motivate them on the job, as well as to create a space that invites creative output. However, one study examined productivity during the recent recession and concluded that productivity actually increased—rather than decreased—during this time. This led researchers to conclude that people worked harder because they feared that they would lose their jobs.

Performance Management

7

N/A

8

Zappos Teams & Family Spirit

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8:18

Focuses on the dynamics and importance of teams in a corporate environment by describing how Zappos’s clan-based environment has created a fun and quirky atmosphere at the organization.

Team building

9

Information Overload

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3:56

Joe McCormack discusses the importance of brevity in today’s business and military environments.

Communication styles

9

Google, The Digital Age, and Your Memory

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4:24

Researchers found that when people think that information will be available on a computer to them later, they are less likely to remember that information than when they think the information will no longer be available. The video raises interesting questions about the role of technology and memory in organizations, as well as in education.

Communication

9

Conversational Intelligence

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3:21

Focuses on five steps of conversation so people do not have fear of conversing with others. Then, describes how digital media connects people, but it must not be the only means of communication.

Communication

10

N/A

11

Decisions, Decisions

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7:27

Discusses the research of Psychologist Jennifer Lerner of the Harvard Decision Science Laboratory. Research shows that that when emotions are in play, it is impossible to make the rational decisions we think we are making.

Decision making

11

JC Penney Fires CEO Ron Johnston

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3:05

JC Penney brought in Ron Johnson as CEO in 2011, but he made his decisions on instinct rather than research. He was fired after 17 months. The video demonstrates that leaders must consider business environmental factors and customer needs before making strategic decisions.

Decision making

12

Punishing Employees Can Lead to Productivity

Play Now

2:13

Some companies prefer to “pamper” their employees in order to attract and motivate them on the job, as well as to create a space that invites creative output. However, one study examined productivity during the recent recession and concluded that productivity actually increased—rather than decreased—during this time. This led researchers to conclude that people worked harder because they feared that they would lose their jobs.

Performance Management

13

Leadership at Japan Airlines

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2:04

Video describes how Japan Airlines’ CEO responded to financial troubles at the organization. He cut his own salary, tore down his office walls, and ate with employees in the company cafeteria.

Leadership

13

Management and Leadership - Zappos

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12:36

When it comes to its employees, Zappos is recognized for prioritizing employee happiness, believing that happiness leads to increased motivation and high-quality customer service. Zappos CEO, Tony Hsieh is at the forefront of this movement and seeks to embody these values via the company’s culture. Consistent with this goal, one of Zappos’s guiding philosophical viewpoints is that managers should aim to manage tasks, not people.

Leadership

14

Zappos CEO

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5:10

Focuses on Zappos.com, an online shoe and merchandise company. The video discusses its thriving employee culture, and CEO Tony Hsieh. Mr. Hsieh believes that it is possible to keep customers, employees, and investors happy by allowing his employees the freedom to be themselves.

Organizational Culture

14

Pike Place Fish Market

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5:09

Pike Place Fish Market is a Seattle-based fish market whose employees decided they wanted to become “world” famous. Along with the support of the owner, John Yokoyama, the employees ostensibly made this vision happen through sheer commitment to their stated goal. The company has since substantially increased in both revenue and staff size, and is quite the lively market, regularly attracting not only customers, but also tourists and followers from around the world. Employees also really seem to enjoy working there.

Organizational Culture

15

Focusing on IDEO’s Process of Designing Innovative New Solutions to Common Problems

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7:59

IDEO is known for industrial innovative designs that may not reinvent a product, but can make it function better. Tim Brown, CEO of IDEO, explains that sometimes simply making a small change can revolutionize a product.  Tim Dust, the lead designer on the project, used the rules of creativity to spark the innovation and creativity needed to tackle a project.

Organizational Culture

16

Sprint

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8:21

Focuses on the problems that plagued the Sprint Telecommunication Wireless division in 2007. When Bob Johnson, chief service and information took over the position in 2007, Sprint was dead last in customer service amongst the major cell phone carriers. Since making the changes to their customer service program, Sprint has been awarded the best customer service award from the American Customer Satisfaction Index, and has won multiple awards from J.D. Power and Associates.

Change

16

Focusing on Starbucks’s Successful Rebranding

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5:22

The video discusses the strategic plans for Starbucks from 2008 forward, while discussing the errors of the company from 2000-2008. According to Howard Schultz, CEO of Starbucks, the company is now striving to be a company based on humanity, rather than simply product; where they are in the people business serving coffee, rather than the coffee business serving people.

Change